Essays by leading international museum practitioners chart new directions for museums in today’s challenging, competitive environment.

Essays by leading international museum practitioners chart new directions for museums in today’s challenging, competitive environment.

Museums large and small share their practical, inspiring experience of reaching and involving new – previously overlooked and excluded – audiences

In this groundbreaking new book, leading museum professionals contribute practical and inspiring essays on how their institutions are responding to the new social challenges of the 21st century. Helping rehabilitate young offenders. Reskilling long-term unemployed people. Providing new enjoyment for the elderly. Working alongside disadvantaged minorities. The case studies in this book share pioneering museum [...]
Improving people’s lives through an entrepreneurial approach is essentially what Social Enterprise is all about. And in launching initiatives for the unemployed, offenders, people with disabilities, or sustainability, more and more museums are adopting this approach. Initiatives such as these can both have a positive impact on the community – and generate extra income for [...]